THE NATIONS OF EUROPE BETWEEN IMPOSED GLOBALIZATION AND THE NEED OF AUTHENTIC
RRSS 2017 No. 13 - Romanian Review of Social Sciences
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Authors:
• Mirela Cristiana NILA – STRATONE -
Keywords: authenticity, trust, social choice, genuine need, consumerism
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Abstract:
In the present consumer society, we are alike creators as well as addressees, of an impressive number of options. Of these, we need to choose what is relevant to their own social needs. At the same time appears the necessity to understand and of developing the concept of authenticity from the sociological point of view. This is the reason the confidence, naturalness, truth, warranty, has become in our research, tools of verification of social attitudes in the context of socio-political events, caused in their turn by global geostrategic policy.